2017 was a fantastic year and it is a little bittersweet to say goodbye. One of the biggest steps we’ve made in our short history of three-and-a-half years in operation was the move to our new showroom in Beijing. We worked with MDDM, an Italian-German Architect Studio in Beijing to design the space. We wanted something simple and modern to let our classical clothing take the spotlight and with an open work space, similar to our old location.
During the year we also hosted several trunk shows with bespoke Korean House B&Tailor and Igarashi and Sarto Domenica from Japan, who have both been warmly welcomed.
We’ve expanded our collection of ready to wear by introducing brands such as Valstar, Hestra, Chrysalis, Private White V.C., Calabrese, Johnstons of Elgin and more. Along with these brands, we’ve continued to make our own private label ties in Paris and belts in the south of France.
Our bread and butter is our made to measure suits and shirts and we’ve consistently nailed our customers fittings, made the right suggestions and of course we make sure from start to finish each customer is satisfied with the service, style and end results.
So, as you can see it is a little bittersweet to say goodbye to 2017. However, we are very excited for what we have planned in 2018. You can expect continued trunk shows from bespoke tailors, consistent development in our house made to measure, more new ready to wear products from European brands as well as our own ready to wear products rolling out throughout the year.
Most importantly, thanks to all of you for your support & love of classical menswear! We’ve enjoyed all of the moments in-between the ‘work’ and look forward to more great times together.
http://www.principlem.com/wp-content/uploads/2017/11/PM-Logo-Slim.jpg00principlemhttp://www.principlem.com/wp-content/uploads/2017/11/PM-Logo-Slim.jpgprinciplem2018-01-03 03:44:112018-01-03 09:56:072017 Year in Review [VIDEO]
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Principle M at Shang Plaza
Xinyuanli West #20, 2nd Floor. Chaoyang District, Beijing, China 100027