Entries by principlem

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New Design Launch | ‘Tokyo Denim’ Shirt

At Principle M, we mainly offer made to measure suits, shirts, coats, and so on, as well as accessories. The majority of our clients meet us at our shop in person to commission orders. However, we have had a growing client base online who purchase our accessories on our Taobao webshop. A lot of guys […]

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B&Tailor Back in Beijing; June 23-24

Chad and Changhoon will be back in Beijing this weekend for another Bespoke Trunk Show. This time Chad will also bring a limited quantity of his Chad Prom double-inverted-pleat ready-to-wear jeans as well. See you guys here as well as our clients for fittings. If you are interested in the jeans or dropping by to […]

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2017 Year in Review [VIDEO]

2017 was a fantastic year and it is a little bittersweet to say goodbye. One of the biggest steps we’ve made in our short history of three-and-a-half years in operation was the move to our new showroom in Beijing. We worked with MDDM, an Italian-German Architect Studio in Beijing to design the space. We wanted […]

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Mystery Bespoke Tailor

If you’ve been to Principle M, then it probably isn’t a big mystery to know that Jamen is doing one-off bespoke garments between his other work such as made to measure fittings, meeting with clients and smirking in a few photos here and there. It’s a pleasure to have such a skilled craftsman on our […]