MTM by PM
FIT & PATTERN Everyone has a different body type and posture. Slightly erect, slightly hunched, muscular arms… We will carefully take those details into consideration when doing a Made-to-measure suit.…
A Letter to Our Dear Followers
Dear followers & friends, 2020 was a year that tested our limits—it tested everyone’s. But maybe we needed it. After 8 years in business, and always taking steps forward, we…
Old Bertie Handmade Ties
British Esquire editor Alex Bilmes argued in his Essay “The Tie Lie” that for most business occasions, the colour and style you can choose for suits, shirts and even shoes are…
New Product Launch | A Timeless Product for World-travelers
Yoojeong Chae is a Korean leather Artisan based in Beijing. She initially started as a fashion designer with a degree from Tsinghua University of Design. She started her career at…
New Design Launch | ‘Tokyo Denim’ Shirt
At Principle M, we mainly offer made to measure suits, shirts, coats, and so on, as well as accessories. The majority of our clients meet us at our shop in…
2017 Year in Review
2017 was a fantastic year and it is a little bittersweet to say goodbye. One of the biggest steps we’ve made in our short history of three-and-a-half years in operation…
Chrysalis At Principle M
[av_one_half first min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’ animation=” mobile_breaking=” mobile_display=”] [av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=” admin_preview_bg=”] Chrysalis now available…
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