On our Nineth Suit Geek interview, we invited our friends & owners of The Refinery Mr. Santu & Mr. Kaho. With their profound understanding and modern interpretation on classical men’s jackets and coats, they have gained a strong following since they launched the brand…
From the cutting to the canvasing to the finishing, there is a lot of work that goes into making each suit—almost 60 hours of work, to be exact. That is…
Semi-bespoke Video No.3 – The Process from Start to Finish of Commissioning a Suit Commissioning a suit involves many steps. From choosing the fabric, to understanding the timing and fittings,…
We often get this question from our new customers: what is your ‘house style’? Italian? American? British? Today, on our ‘Semi-bespoke’ column Episode Two, we will give you the answer…
In our seventh interview for “Suit Geek”, we invite our friend Steve Zeng. He began his career on Wall Street as an investment banker and later followed his true passion in sports content.…
On our sixth interview for “Suit Geek”, we invited our client and friend, Mr. Stephen Liu. After graduating from law school at UC Berkeley, he pursued a career as a lawyer…
It has been another year filled with old friends and new friends. Over 2018 we had several events, trunk shows and launched new products. Of course, we also continue to…
Yoojeong Chae is a Korean leather Artisan based in Beijing. She initially started as a fashion designer with a degree from Tsinghua University of Design. She started her career at…
A beautifully tailored garment takes a litiile bit time. In this video, it shows the process of bespoke suit from start to finsh.
At Principle M, we mainly offer made to measure suits, shirts, coats, and so on, as well as accessories. The majority of our clients meet us at our shop in…
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