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    <lastmod>2026-01-03</lastmod>
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    <loc>https://www.principlem.com/journal/2024springlookbook-frlcr</loc>
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    <lastmod>2024-05-31</lastmod>
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      <image:title>Journal - Lookbook | Principle M 2024 Spring/Summer - Honey Hopsack Jacket Crafted for versatility and sophistication, this jacket combines the timeless appeal of wool with the modern texture of hopsack weave. Its lightweight yet durable construction ensures comfort and style all day long, making it the perfect choice for any occasion.</image:title>
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      <image:title>Journal - Lookbook | Principle M 2024 Spring/Summer - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Journal - Lookbook | Principle M 2024 Spring/Summer</image:title>
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      <image:title>Journal - Lookbook | Principle M 2024 Spring/Summer</image:title>
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      <image:title>Journal - Lookbook | Principle M 2024 Spring/Summer - Brown Hopsack Jacket The unique texture of hopsack weave results in a versatile and stylish garment. It provides breathability and durability, making it suitable for various seasons, while the hopsack weave adds visual interest and texture to the fabric, making it look great with chinos or jeans for a more casual ensemble, a hopsack jacket is a classic and stylish addition to any wardrobe.</image:title>
    </image:image>
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      <image:title>Journal - Lookbook | Principle M 2024 Spring/Summer - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1716878951168-4DDWND3FAE7OL7YIQGY7/IMG_3559.jpg</image:loc>
      <image:title>Journal - Lookbook | Principle M 2024 Spring/Summer</image:title>
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      <image:title>Journal - Lookbook | Principle M 2024 Spring/Summer</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/ccbe3a83-5b24-4c7c-9c89-071cbb8c4974/IMG_4013.jpg</image:loc>
      <image:title>Journal - Lookbook | Principle M 2024 Spring/Summer - Gentleman’s White Suit</image:title>
      <image:caption>A wardrobe essential that never goes out of style. It's a bold choice that can make a statement while still maintaining a sense of classic style. It will help you to exude a timeless elegance and sophistication.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Journal - Lookbook | Principle M 2024 Spring/Summer - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1716875483487-Z8ETSKAGRZF5GAI2K8EB/IMG_4016.jpg</image:loc>
      <image:title>Journal - Lookbook | Principle M 2024 Spring/Summer</image:title>
    </image:image>
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      <image:title>Journal - Lookbook | Principle M 2024 Spring/Summer</image:title>
    </image:image>
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      <image:title>Journal - Lookbook | Principle M 2024 Spring/Summer</image:title>
      <image:caption>Bespoke Solbiati Linen Suit</image:caption>
    </image:image>
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      <image:title>Journal - Lookbook | Principle M 2024 Spring/Summer</image:title>
    </image:image>
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      <image:title>Journal - Lookbook | Principle M 2024 Spring/Summer</image:title>
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    <image:image>
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      <image:title>Journal - Lookbook | Principle M 2024 Spring/Summer - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/50199c37-06ae-4e25-b923-eb561a06b268/IMG_3701.jpg</image:loc>
      <image:title>Journal - Lookbook | Principle M 2024 Spring/Summer</image:title>
      <image:caption>Wool Seersucker Suit the unique texture of seersucker paired with the durability, moisture-wicking properties, and comfort of wool. Stay cool and stylish all summer long, whether you're in the city or at a formal event.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Journal - Lookbook | Principle M 2024 Spring/Summer - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1716876822645-X189MHFCAP8HB2SIHE1V/IMG_3698+2.jpg</image:loc>
      <image:title>Journal - Lookbook | Principle M 2024 Spring/Summer</image:title>
    </image:image>
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      <image:title>Journal - Lookbook | Principle M 2024 Spring/Summer</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/77b71ff4-dc8d-4166-bb1e-f187168bd210/IMG_4727+2.jpg</image:loc>
      <image:title>Journal - Lookbook | Principle M 2024 Spring/Summer - Sahara Safari Suit Combining timeless style with practicality, the safari jacket is designed to conquer both the urban jungle and the great outdoors. With its multitude of pockets, it’s perfect for stashing your essentials or navigating bustling city streets. Crafted from durable yet breathable 100% Irish linen, it’s your go-to companion for any expedition, making it a must-have addition to your wardrobe.</image:title>
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      <image:title>Journal - Lookbook | Principle M 2024 Spring/Summer</image:title>
    </image:image>
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      <image:title>Journal - Lookbook | Principle M 2024 Spring/Summer</image:title>
    </image:image>
    <image:image>
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      <image:title>Journal - Lookbook | Principle M 2024 Spring/Summer - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/2024springlookbook</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-05-28</lastmod>
    <image:image>
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      <image:title>Journal - Lookbook | Principle M 2024 Early Spring - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/9d401e5b-22fc-4b68-93db-503b623072b6/IMG_0878.jpg</image:loc>
      <image:title>Journal - Lookbook | Principle M 2024 Early Spring - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/0594ecc3-b6a5-47dd-90d4-d696344aa0b5/IMG_0891.jpg</image:loc>
      <image:title>Journal - Lookbook | Principle M 2024 Early Spring - Double Breasted Trench Coat - Khaki Designed in a classic raglan sleeve for easy fit over casual attire or suits. Our double breasted design is longer than the single trench, meant to cover the knees for added warmth and protection from the elements.</image:title>
      <image:caption>Made with a 100% cotton gaberdine, our trench coats are water and wind resistant and make the perfect outerwear piece for the transitioning seasons. They also include a removable quilted liner for additional warmth when needed</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/7b5bc61b-66bf-4f16-91cb-b9434775a746/cb9ca16592b72c34aaa41ba3dfa7ec64.JPG</image:loc>
      <image:title>Journal - Lookbook | Principle M 2024 Early Spring</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/3f92424e-f989-428a-83b7-54de76b78c14/IMG_9640.JPG</image:loc>
      <image:title>Journal - Lookbook | Principle M 2024 Early Spring - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/e65a1388-7d1f-485a-a0c6-0edad718dddc/796A6497+2.jpg</image:loc>
      <image:title>Journal - Lookbook | Principle M 2024 Early Spring - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/bc872a04-2649-42aa-9146-cbd7372d802a/IMG_9753+3.jpg</image:loc>
      <image:title>Journal - Lookbook | Principle M 2024 Early Spring</image:title>
      <image:caption>Single Breasted Trench Coat - Navy Made with a 100% cotton gaberdine, our trench coats are water and wind resistant and make the perfect outerwear piece for the transitioning seasons. They also include a removable quilted liner for additional warmth when needed.</image:caption>
    </image:image>
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      <image:title>Journal - Lookbook | Principle M 2024 Early Spring</image:title>
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      <image:title>Journal - Lookbook | Principle M 2024 Early Spring</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/7faf4fc8-6a06-4994-80d8-a86506699349/796A6481.jpg</image:loc>
      <image:title>Journal - Lookbook | Principle M 2024 Early Spring</image:title>
      <image:caption>Bespoke Solbiati Linen Suit</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1711091240728-RWVRVRVP4EVQ5FMLPD85/IMG_1126.jpg</image:loc>
      <image:title>Journal - Lookbook | Principle M 2024 Early Spring</image:title>
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      <image:title>Journal - Lookbook | Principle M 2024 Early Spring</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/9f2722f8-fb92-4610-935d-a05e1e1fdcd5/IMG_1047.jpg</image:loc>
      <image:title>Journal - Lookbook | Principle M 2024 Early Spring</image:title>
      <image:caption>Wool Gaberdine MTM Double Breasted Trench Coat</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1711092528648-F7MKV6FXFRUFHF4SUHIT/IMG_1114.jpg</image:loc>
      <image:title>Journal - Lookbook | Principle M 2024 Early Spring</image:title>
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      <image:title>Journal - Lookbook | Principle M 2024 Early Spring</image:title>
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      <image:title>Journal - Lookbook | Principle M 2024 Early Spring</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/d65db5da-785a-4909-a288-a233aa68b7e9/IMG_1005.jpg</image:loc>
      <image:title>Journal - Lookbook | Principle M 2024 Early Spring - Cotton Gaberdine MTM Double Breasted Trench Coat</image:title>
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      <image:title>Journal - Lookbook | Principle M 2024 Early Spring</image:title>
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      <image:title>Journal - Lookbook | Principle M 2024 Early Spring</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/fb93d584-4ddd-459e-a0be-a19902d697d0/IMG_1052.jpg</image:loc>
      <image:title>Journal - Lookbook | Principle M 2024 Early Spring - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/c3f5e365-effb-4266-b215-71c0140b58d3/IMG_1051.jpg</image:loc>
      <image:title>Journal - Lookbook | Principle M 2024 Early Spring</image:title>
      <image:caption>Two-Tone Suit Introducing our RTW two-tone suit that is woven with red and olive to create a chameleon like effect under the sun. Whereas indoors or under artificial light, it looks like a beige herringbone suit. This is a great option for those who like wearing suits and are looking for something slightly more casual. We designed the suit with a classic 3-roll-2 front button closure and 4 functioning sleeve buttons with natural horn buttons. Notch lapels, jetted pockets with flaps and double vents. Half canvased with no fusing. We made the jacket half-lined in the back to show the reverse side of the fabric, which is more red than the facing. The trousers are made with adjustable tabs to cinch the waist (up to 3cm or 1 inch), single pleats and a cuff. The waistband also has buttons for braces.</image:caption>
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      <image:title>Journal - Lookbook | Principle M 2024 Early Spring</image:title>
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      <image:title>Journal - Lookbook | Principle M 2024 Early Spring</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/b93a1c33-dca3-40c9-b215-f101351f602e/IMG_1064.JPG</image:loc>
      <image:title>Journal - Lookbook | Principle M 2024 Early Spring - Avocado shirt</image:title>
      <image:caption>MTM StylBiella 120s Wool Suit</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1711094846768-2K4G6RH38Z7QLYX6RF7A/IMG_1120.JPG</image:loc>
      <image:title>Journal - Lookbook | Principle M 2024 Early Spring</image:title>
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      <image:title>Journal - Lookbook | Principle M 2024 Early Spring</image:title>
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      <image:title>Journal - Lookbook | Principle M 2024 Early Spring - Indigo shirt</image:title>
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      <image:title>Journal - Lookbook | Principle M 2024 Early Spring</image:title>
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      <image:title>Journal - Lookbook | Principle M 2024 Early Spring</image:title>
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      <image:title>Journal - Lookbook | Principle M 2024 Early Spring</image:title>
      <image:caption>Hokkaido shirt</image:caption>
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      <image:title>Journal - Lookbook | Principle M 2024 Early Spring</image:title>
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    <loc>https://www.principlem.com/journal/suit-geek-dinner-party-hotel-pekin</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-07-18</lastmod>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  </url>
  <url>
    <loc>https://www.principlem.com/journal/ask-pm-tan-suit</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-03-22</lastmod>
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      <image:title>Journal - Ask PM | How To Pick A Tan Suit? - Make it stand out</image:title>
      <image:caption>Barack Obama in the White House Briefing Room. (AFP/Mandel Ngan/Getty)</image:caption>
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      <image:title>Journal - Ask PM | How To Pick A Tan Suit? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Bower Roebuck Wool/Mohair Blend Bespoke Suit</image:caption>
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      <image:caption>Bespoke Solbiati Linen Suit</image:caption>
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      <image:caption>Bespoke Dugdale High Twist Wool Suit</image:caption>
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      <image:caption>Bespoke Huddersfield Fine Worsted Fresco Wool Suit</image:caption>
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      <image:caption>MTM StylBiella 120s Wool Suit</image:caption>
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      <image:title>Journal - Ask PM | How To Pick A Tan Suit?</image:title>
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      <image:title>Journal - Ask PM | How To Pick A Tan Suit? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.principlem.com/journal/beauty-of-bespoke-ep01</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-07-02</lastmod>
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  <url>
    <loc>https://www.principlem.com/journal/suit-geek-n21</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-21</lastmod>
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      <image:title>Journal - Suit Geek n.21 - Mr. Wang Yuteng - A Man of Many Voices &amp;amp; Blazers - Make it stand out</image:title>
      <image:caption>Wang Yuteng at PRINCIPLE M's 2021 Christmas Party</image:caption>
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      <image:title>Journal - Suit Geek n.21 - Mr. Wang Yuteng - A Man of Many Voices &amp;amp; Blazers</image:title>
      <image:caption>"I got my first suit very early, probably when I was around fifteen or sixteen years old. At that time, I was studying Italian opera (I was a baritone), and I needed to perform on stage. To my father's generation, a suit was considered appropriate attire for formal occasions, whether for children or adults. So, my family prepared a cream-colored suit for me. I don't quite remember if it was custom-made or ready-to-wear, but I still have photos of that stage performance (laughs).” "After I entered college, I stopped singing opera, but I still loved music. There was a jazz band at my school, and they invited me to join. At some performances, I would wear that cream-colored suit on stage to sing jazz songs. Every time, I sang Autumn Leaves, and it remains deeply ingrained in my memory.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/65e2e192-5c32-4c83-8f00-a03da28fbe4b/640-100.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.21 - Mr. Wang Yuteng - A Man of Many Voices &amp;amp; Blazers - Make it stand out</image:title>
      <image:caption>Wang Yuteng in Bespoke Alfred Brown Blazer &amp; Tailored Tokyo Denim Shirt by PRINCIPLE M</image:caption>
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      <image:title>Journal - Suit Geek n.21 - Mr. Wang Yuteng - A Man of Many Voices &amp;amp; Blazers - "The inspiration for a garment I recently made at PM also came from a cinematic experience. Several months ago, I watched a documentary about designer Dieter Rams, and I was immediately captivated by his outfits featured in the film. Despite having only a few ensembles showcased, each one had a particularly comfortable and appealing combination. For instance, there was a set in the office, where he was interviewed in a caramel-colored blazer paired with velvet-textured off-white trousers. Even though it's quite formal, it didn't feel uptight. The overall impression was very cozy and warm, just like he's sitting at home. I guess it's the same impression I was looking for in clothing.”</image:title>
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      <image:title>Journal - Suit Geek n.21 - Mr. Wang Yuteng - A Man of Many Voices &amp;amp; Blazers - Daniel Craig as James Bond in   Quantum of Solace(2020)</image:title>
      <image:caption>"I often rewatch the 'Bourne' series and the James Bond films. Speaking of Bond, there is also a piece of clothing that I bought because of him. In the 2020 film, he wears a navy shawl collar wool cardigan at sea, which greatly attracted me. Previously, my impression of wool sweaters was mainly round or V-neck styles, but this type of cardigan with a shawl collar had a more outerwear-like feel to it. Later, I purchased a similar brown wool knit sweater at PM, and I wear it a lot."</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/wy97204luoyqi0a0xr1apitx5fkr8h</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-08</lastmod>
    <image:image>
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      <image:title>Journal - Watch ｜ Rolex “Turn-On-Graph” - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - Watch ｜ Rolex “Turn-On-Graph” - Make it stand out</image:title>
      <image:caption>Rolex Turn-O-Graph Ads 1954</image:caption>
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      <image:title>Journal - Watch ｜ Rolex “Turn-On-Graph” - Make it stand out</image:title>
      <image:caption>Rolex Turn-O-Graph Thunderbird Ads 1959</image:caption>
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    <changefreq>monthly</changefreq>
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    <lastmod>2023-06-02</lastmod>
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    <changefreq>monthly</changefreq>
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    <lastmod>2023-05-26</lastmod>
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    <changefreq>monthly</changefreq>
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    <lastmod>2023-05-26</lastmod>
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      <image:title>Journal - New Arrival |Vintage Kimono Pocket Squares</image:title>
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  </url>
  <url>
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    <changefreq>monthly</changefreq>
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    <lastmod>2023-05-26</lastmod>
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      <image:title>Journal - Introducing The “Bombay” Jacket - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Journal - Introducing The “Bombay” Jacket</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1683277782908-JPZBFWJCL6G55RZP4UYY/640+%2826%29.jpeg</image:loc>
      <image:title>Journal - Introducing The “Bombay” Jacket</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1683278293076-JW8A1D427Y4AUPP1280B/Navy+SS+Jacket+-+Look+1+-+Pink+Chino+2.jpg</image:loc>
      <image:title>Journal - Introducing The “Bombay” Jacket</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1683278297280-GA3TAOOY7BZALZ7ZCV83/Navy+SS+Jacket+4.jpg</image:loc>
      <image:title>Journal - Introducing The “Bombay” Jacket</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/2be874aa-75d1-44ca-bf97-cb8780776f83/IMG_2384.JPG</image:loc>
      <image:title>Journal - Introducing The “Bombay” Jacket - Make it stand out</image:title>
      <image:caption>The word "seersucker" originated from Hindustani, meaning "milk and sugar", to describe its texture.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/b6af53a1-4b38-422f-a184-ad3b00897841/640.gif</image:loc>
      <image:title>Journal - Introducing The “Bombay” Jacket</image:title>
      <image:caption>And the amazing 3D herringbone texture is simply breathtaking but not loud, perfectly appropriate for working space. However, when stepping under sunlight, its exquisite details come to revelation, leaving a lasting impression.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1683278779548-RGJI0H3VS29UYX994D7O/640+%2824%29.jpeg</image:loc>
      <image:title>Journal - Introducing The “Bombay” Jacket</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1683281226668-YG8Q83KTZ030B02VI2GA/640+%2820%29.jpeg</image:loc>
      <image:title>Journal - Introducing The “Bombay” Jacket</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1683278771942-T65FKW7MOO72ATD03VEO/White+SS+Jacket+-+Look+1+-+Brown+Chino+1.jpg</image:loc>
      <image:title>Journal - Introducing The “Bombay” Jacket</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1683278770952-588TG7FWN49Q7OBDHCWF/White+SS+Jacket+-+Look+1+-+Brown+Chino+2.jpg</image:loc>
      <image:title>Journal - Introducing The “Bombay” Jacket</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1683281044597-S3DE2N0Q5O7Z4L4PP5ZU/White+SS+Jacket+-+Look+2+-+Denim+on+denim+3.jpg</image:loc>
      <image:title>Journal - Introducing The “Bombay” Jacket</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1683281019011-S1R21OI3I3RI7Y86E04C/White+SS+Jacket+4.jpg</image:loc>
      <image:title>Journal - Introducing The “Bombay” Jacket</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1683281034851-4TIL866ZNJR0M2DKY3NQ/White+SS+Jacket+1.jpg</image:loc>
      <image:title>Journal - Introducing The “Bombay” Jacket</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1683281020447-VPN435DT5ZLNQAMPWH47/White+SS+Jacket+3.jpg</image:loc>
      <image:title>Journal - Introducing The “Bombay” Jacket</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1683281771896-80EBXG6427AJVTU5R521/Navy+SS+Jacket+-+Look+3+-+LB+Largo+3.jpg</image:loc>
      <image:title>Journal - Introducing The “Bombay” Jacket</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1683281771684-VK3H0LSUQPER6DY8PD6T/Navy+SS+Jacket+-+Look+3+-+LB+Largo+2.jpg</image:loc>
      <image:title>Journal - Introducing The “Bombay” Jacket</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/e6ab95c1-d935-4c0d-96bb-fb4158b8f74b/640.jpeg</image:loc>
      <image:title>Journal - Introducing The “Bombay” Jacket - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/new-arrival-principle-m-23ss-chino-collection</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-05-31</lastmod>
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      <image:title>Journal - New Arrivals ｜ PRINCIPLE M 23SS Chino Collection - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1683974454370-CL5ED108XP3U2W0855Y3/IMG_3069.JPG</image:loc>
      <image:title>Journal - New Arrivals ｜ PRINCIPLE M 23SS Chino Collection</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685530977183-ZA2FE8ZNI0EM6KCEBZ2Z/DSCF2669.jpg</image:loc>
      <image:title>Journal - New Arrivals ｜ PRINCIPLE M 23SS Chino Collection</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1683974460768-9R7XZNXHBR18KMMI8WQ8/IMG_3073.JPG</image:loc>
      <image:title>Journal - New Arrivals ｜ PRINCIPLE M 23SS Chino Collection - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1683974447208-Y3DMTHZ6J7T399TSKNIP/IMG_3066.JPG</image:loc>
      <image:title>Journal - New Arrivals ｜ PRINCIPLE M 23SS Chino Collection</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1683974482556-WNV8IDQVPCYDNHEPVABG/DSCF2618.JPG</image:loc>
      <image:title>Journal - New Arrivals ｜ PRINCIPLE M 23SS Chino Collection</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1683974462147-PMAQWU3ZWWOYCVULFZ7M/IMG_3074.JPG</image:loc>
      <image:title>Journal - New Arrivals ｜ PRINCIPLE M 23SS Chino Collection</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1683974465655-B5EWZL7JM5KYCTWRVY5Z/IMG_3076.JPG</image:loc>
      <image:title>Journal - New Arrivals ｜ PRINCIPLE M 23SS Chino Collection</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1683974469539-F6HOGKTN3TZRIHVQHI1J/IMG_3078.JPG</image:loc>
      <image:title>Journal - New Arrivals ｜ PRINCIPLE M 23SS Chino Collection</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1683974466849-HMPH3DKL9EKD6D5VCH6Y/IMG_3077.JPG</image:loc>
      <image:title>Journal - New Arrivals ｜ PRINCIPLE M 23SS Chino Collection</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1684315884645-XK8WA9XQIGI6OE78S7QX/chinos-2023.jpg</image:loc>
      <image:title>Journal - New Arrivals ｜ PRINCIPLE M 23SS Chino Collection - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/watch-sublime-in-every-detail-patek-philippe-5035</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-05-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/20f1fe15-0e30-4f63-8e47-4b2e94102dd7/796A0276.jpg</image:loc>
      <image:title>Journal - Watch ｜ Sublime in Every Detail - Patek Philippe 5035 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/681bc2a3-c7c9-4b0f-a31f-e4e357200eb3/640+%282%29.png</image:loc>
      <image:title>Journal - Watch ｜ Sublime in Every Detail - Patek Philippe 5035 - Make it stand out</image:title>
      <image:caption>Ad campaign of 5035 in the late '90s.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1683975527111-W7LJRTLEML02FU0MTESK/640+%2833%29.jpeg</image:loc>
      <image:title>Journal - Watch ｜ Sublime in Every Detail - Patek Philippe 5035</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1683975527127-LWNMMX619E5YBK9ITG94/640+%2836%29.jpeg</image:loc>
      <image:title>Journal - Watch ｜ Sublime in Every Detail - Patek Philippe 5035</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1683975520907-NA0ES0GJBPIN42U1J7UW/796A0283.jpg</image:loc>
      <image:title>Journal - Watch ｜ Sublime in Every Detail - Patek Philippe 5035</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/7a084e92-2f30-460a-95ff-d2db56a76754/640+%2834%29.jpeg</image:loc>
      <image:title>Journal - Watch ｜ Sublime in Every Detail - Patek Philippe 5035 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/5fb9af14-33e5-48d8-af0d-bd04a8acb9c3/796A6222.jpg</image:loc>
      <image:title>Journal - Watch ｜ Sublime in Every Detail - Patek Philippe 5035 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/cf8d80c8-0875-48c1-a1ee-b6cca34ac480/796A0511.jpg</image:loc>
      <image:title>Journal - Watch ｜ Sublime in Every Detail - Patek Philippe 5035 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/zs20e707r0p8qedwv8sijw0xyjf2oq</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/80d07180-03a3-4ba7-9526-507360cdc57a/796A0267.jpg</image:loc>
      <image:title>Journal - Watch  |  A Piece of Universe on Your Wrist - Universal Geneve - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/72f7b331-0bda-4f85-bddd-fc3282c35b63/0579ef9969552146288f44bdc1886736.jpg</image:loc>
      <image:title>Journal - Watch  |  A Piece of Universe on Your Wrist - Universal Geneve - Make it stand out</image:title>
      <image:caption>Only 3000 pieces were commissioned, one of which is in the museum's permanent collection.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686217218251-2SIQXMJMZLH2CPCQ219L/796A0503.jpg</image:loc>
      <image:title>Journal - Watch  |  A Piece of Universe on Your Wrist - Universal Geneve</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686217222102-AH8TDP6WNR7QENDVURUV/796A0268.jpg</image:loc>
      <image:title>Journal - Watch  |  A Piece of Universe on Your Wrist - Universal Geneve</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686217228128-1W5NVOFYXPZTVWVL1ANL/796A0270.jpg</image:loc>
      <image:title>Journal - Watch  |  A Piece of Universe on Your Wrist - Universal Geneve</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/e62d74e7-d871-4cb5-a46c-5d68dc9c9308/6e9623fa75a1e9af59756c64d1ac45c6.jpg</image:loc>
      <image:title>Journal - Watch  |  A Piece of Universe on Your Wrist - Universal Geneve - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/70d786b3-9d8f-400f-ab88-3ddb6f60641d/9d2634d87333b2c26da8f75c74745f19.jpg</image:loc>
      <image:title>Journal - Watch  |  A Piece of Universe on Your Wrist - Universal Geneve - Make it stand out</image:title>
      <image:caption>On the cover. Notice that the listing specifically states it is a men’s watch, making it probably one of the very first men’s watches worn by empowered women along with their big-shouldered jackets.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/suit-geek-dinner-party</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-07-18</lastmod>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/pyhnhc52kpemfojats97fdobk2yt89</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-08</lastmod>
    <image:image>
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      <image:title>Journal - Watch | Rose-Colored "President's Watch" - Rolex Day-Date - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686218209894-KL7GHXKPZ12WR0ID5U9V/796A0249.jpg</image:loc>
      <image:title>Journal - Watch | Rose-Colored "President's Watch" - Rolex Day-Date</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686218210751-1ZSKF3GYLOIEORJQ2D09/796A0250.jpg</image:loc>
      <image:title>Journal - Watch | Rose-Colored "President's Watch" - Rolex Day-Date</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686218299113-8V5TRWEWCNW0W09MGRTO/31e1e5befa7264f5c6f6e87eb0b22f4b.jpg</image:loc>
      <image:title>Journal - Watch | Rose-Colored "President's Watch" - Rolex Day-Date</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686218300268-L5MYC9AGSNKBTGAEHVKV/599e0d9a9b515af14cf3064a4d45d3f2.jpg</image:loc>
      <image:title>Journal - Watch | Rose-Colored "President's Watch" - Rolex Day-Date</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686218298878-W8JUNFAJAPFSV3NA7SK8/891936f51af8d315b9c4ba5dd92ea42e.jpg</image:loc>
      <image:title>Journal - Watch | Rose-Colored "President's Watch" - Rolex Day-Date</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/fxuunzvunv0xyl7ucgdrg1adflcfe1</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-08</lastmod>
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      <image:title>Journal - Watch ｜ Cartier’s Tank Basculante</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686217713217-41DP279ONX23Y804RA6E/796A0485.jpg</image:loc>
      <image:title>Journal - Watch ｜ Cartier’s Tank Basculante</image:title>
    </image:image>
    <image:image>
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      <image:title>Journal - Watch ｜ Cartier’s Tank Basculante</image:title>
    </image:image>
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      <image:title>Journal - Watch ｜ Cartier’s Tank Basculante</image:title>
    </image:image>
    <image:image>
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      <image:title>Journal - Watch ｜ Cartier’s Tank Basculante</image:title>
    </image:image>
    <image:image>
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      <image:title>Journal - Watch ｜ Cartier’s Tank Basculante</image:title>
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      <image:title>Journal - Watch ｜ Cartier’s Tank Basculante</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686217837491-LV98VMZRLPS0BZFQN0YV/f34befd8ba3006e733dee3f44bdf6472.jpg</image:loc>
      <image:title>Journal - Watch ｜ Cartier’s Tank Basculante</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/most-luxurious-fabrics-r2ckc</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-03</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/b960d1c8-952c-4e3a-a0ef-e50f0a1c992b/IMG_0221.jpg</image:loc>
      <image:title>Journal - The Rarest &amp;amp; Most Luxurious Fibers in the World</image:title>
      <image:caption>“True Luxury is something that brings pleasure. A pleasure that only involves you and the item.”</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/6fa1a8a8-c387-4505-847a-a03c2ec3bb67/IMG_0222.jpg</image:loc>
      <image:title>Journal - The Rarest &amp;amp; Most Luxurious Fibers in the World - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1673870284340-YML03KEKZOM9FX10EUXP/IMG_0223.jpg</image:loc>
      <image:title>Journal - The Rarest &amp;amp; Most Luxurious Fibers in the World - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/822c20f1-7f18-4709-ad55-6b6872065fc9/IMG_0224.jpg</image:loc>
      <image:title>Journal - The Rarest &amp;amp; Most Luxurious Fibers in the World - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/055d752a-439e-4c64-a1ca-4adb2f06b2a8/IMG_7444.jpg</image:loc>
      <image:title>Journal - The Rarest &amp;amp; Most Luxurious Fibers in the World - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/e3654a94-138d-4687-a684-86c4b5ed30bd/IMG_7438.JPG</image:loc>
      <image:title>Journal - The Rarest &amp;amp; Most Luxurious Fibers in the World - Make it stand out</image:title>
      <image:caption>Karakul Wool</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1684314620707-W4X4XI6YV51R0QV7CX5J/IMG_7441.JPG</image:loc>
      <image:title>Journal - The Rarest &amp;amp; Most Luxurious Fibers in the World</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1684314620690-JTSNORGPTN7OIG6KUVSB/IMG_7442.JPG</image:loc>
      <image:title>Journal - The Rarest &amp;amp; Most Luxurious Fibers in the World</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1684314621595-NF74QXCRALIRD0XB70NC/IMG_7443.JPG</image:loc>
      <image:title>Journal - The Rarest &amp;amp; Most Luxurious Fibers in the World</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/03ac26c9-181d-432b-a7ae-dabf340704c5/IMG_7445.jpg</image:loc>
      <image:title>Journal - The Rarest &amp;amp; Most Luxurious Fibers in the World - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1684314886592-ZT7AX3OQS09J4KUG9WKU/IMG_7446.JPG</image:loc>
      <image:title>Journal - The Rarest &amp;amp; Most Luxurious Fibers in the World</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1684314886432-53WAHDPOJGY41NUEN7IQ/IMG_7447.JPG</image:loc>
      <image:title>Journal - The Rarest &amp;amp; Most Luxurious Fibers in the World</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/7469f573-000c-4150-97c8-face367995b4/IMG_7448.JPG</image:loc>
      <image:title>Journal - The Rarest &amp;amp; Most Luxurious Fibers in the World</image:title>
      <image:caption>All of these companies have access to the finest raw materials. They have the best machines and most advanced weaving technologies, but still keep pain-staking but works the best traditional procedures like using dried thistle flower for raising. Experts working in these companies mostly have worked in the same trade for all their lives, making these companies institutions of knowledge and practices. As far as I believe, they also more likely to work under more strict ethical regulations[3], so that nice coat you wear can be truly gilt-free.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/suit-geek-n20-mr-tian-qi</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/6898f449-85c3-4ba7-ad52-eefa9dadfd5b/640+-+2023-06-03T180107.814.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.20 - Mr. Tian Qi - I've never actually driven my car to work, I've always rode my Brompton, it's just a better way to get around.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/baa654be-f3c4-455c-bf57-1bb575816ab9/640+-+2023-06-03T180108.445.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.20 - Mr. Tian Qi - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/b0cfa5d1-0ae2-402c-8939-0baa15974b42/640+-+2023-06-03T180105.491.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.20 - Mr. Tian Qi - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/d0d2c369-9bb7-435b-99ca-654fc6a5876f/640+-+2023-06-03T180624.975.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.20 - Mr. Tian Qi - I guess St. Andrews definitely gave me a lot of inspiration.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/4f95e1cd-3865-4e31-aa97-1cd8f4a44064/640+-+2023-06-03T180830.576.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.20 - Mr. Tian Qi - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/fb87917a-3605-4bd5-9bc8-32d9782cd11a/640+-+2023-06-03T181003.025.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.20 - Mr. Tian Qi - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/9f5e9e83-c2fb-441d-8aac-a108b7b5c885/640+-+2023-06-03T180106.343.jpg</image:loc>
      <image:title>Journal - Suit Geek n.20 - Mr. Tian Qi - "I never thought I would take style inspiration from the person who actually inspired me to make this suit—Wes Anderson—I saw him at a tele conference and the subtle sheen on the corduroy drove me to make that one. When I started wearing it, it felt unbelievably soft and comfortable. It’s also a great suit because it’s the suit I can wear when I don’t have to wear a suit. That sits perfectly between dressy and casual, between both worlds, which is my sweet spot."</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/29a05928-28f0-4318-b357-3f01d0c90256/640+%284%29.png</image:loc>
      <image:title>Journal - Suit Geek n.20 - Mr. Tian Qi - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/59e38cc0-faf9-4b30-93ad-bfa7b7996066/640+-+2023-06-03T180107.114.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.20 - Mr. Tian Qi - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/ea804a01-b763-4938-95c4-157489b65c6a/640+-+2023-06-03T181312.565.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.20 - Mr. Tian Qi - Make it stand out</image:title>
      <image:caption>Shot by Tian Qi in Beijing</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685787216897-P5YF5XF4BLSLAYLEX8HM/640+-+2023-06-03T181313.311.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.20 - Mr. Tian Qi</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685787243541-NZH0W2KVIM0TQYG4PIOD/640+-+2023-06-03T181356.703.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.20 - Mr. Tian Qi</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/8fa55ee4-09a6-4c5a-a299-3d193fc6783f/640+-+2023-06-03T180113.300.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.20 - Mr. Tian Qi - Make it stand out</image:title>
      <image:caption>By Tian Qi in New Guinea</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685787274196-DOSDE2YP7X06KBZ2RHMP/640+-+2023-06-03T180112.581.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.20 - Mr. Tian Qi</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685787274180-9M8TN983C38I2NZ7ZF20/640+-+2023-06-03T180111.633.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.20 - Mr. Tian Qi</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/suit-geek-n19-mr-wang-siyuan</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686282911619-VYSET7Z0IORR2I7JHOVF/640%2B-%2B2023-06-03T174319.960.jpg</image:loc>
      <image:title>Journal - Suit Geek n.19 - Mr. Wang Siyuan</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686283302312-A01R52BSR2FAWKRD2HV7/640%252B-%252B2023-06-03T174320.360.jpg</image:loc>
      <image:title>Journal - Suit Geek n.19 - Mr. Wang Siyuan</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686284611187-MM1YOPI6JQ32LXKF5BX9/640%2B-%2B2023-06-03T174320.438.jpg</image:loc>
      <image:title>Journal - Suit Geek n.19 - Mr. Wang Siyuan</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686284850441-R6TTJSPTKD72581CXXMN/640%2B-%2B2023-06-03T174320.268.jpg</image:loc>
      <image:title>Journal - Suit Geek n.19 - Mr. Wang Siyuan</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686285184718-Z8052IQVIEDWZAAB19BQ/640%2B-%2B2023-06-03T174320.672.jpg</image:loc>
      <image:title>Journal - Suit Geek n.19 - Mr. Wang Siyuan</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686285316250-JKH2DWQNSH3KZ4VV6SB1/640%2B-%2B2023-06-03T175054.566.jpg</image:loc>
      <image:title>Journal - Suit Geek n.19 - Mr. Wang Siyuan</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/92b42c7a-3e08-4072-a07a-6da245876ba1/640+-+2023-06-03T174320.742.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.19 - Mr. Wang Siyuan - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/90663a7c-1bf4-4cbc-b773-6ea8a4ed3346/640+-+2023-06-03T174320.598.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.19 - Mr. Wang Siyuan</image:title>
      <image:caption>"What is your favourite piece, Louis?" "Always the next one."</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685786044875-IXAA1B84NGVWTYLEEJIL/640+-+2023-06-03T175346.186.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.19 - Mr. Wang Siyuan</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685786045095-AXXPDOJX43BKX8PM7115/640+-+2023-06-03T174320.528.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.19 - Mr. Wang Siyuan</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/3d10de43-f26b-470d-a6cf-2e1b05a24d87/640+-+2023-06-03T174320.806.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.19 - Mr. Wang Siyuan - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/eb695af9-d59d-4ff3-8a55-8a7239552360/640+-+2023-06-03T174320.885.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.19 - Mr. Wang Siyuan - Make it stand out</image:title>
      <image:caption>Phantom Thread, Daniel Day-Lewis plays a prestige tailor.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/suit-geek-ride-2</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-02</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/6e3c6fca-762b-4cf0-abdf-3076df07ad8f/IMG_2982Suit-geek-ride-beijing-2022.jpg</image:loc>
      <image:title>Journal - Suit Geek Ride II - Beijing Legation Quarters - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1673867354160-PCRRLI34GQ2NO18KS46G/IMG_2983Suit-geek-ride-beijing-2022.jpg</image:loc>
      <image:title>Journal - Suit Geek Ride II - Beijing Legation Quarters</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1673867360874-WYR9NIH1QZZN4TUDBL4K/IMG_2985Suit-geek-ride-beijing-2022.jpg</image:loc>
      <image:title>Journal - Suit Geek Ride II - Beijing Legation Quarters</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1673867365303-47KS9N5PKHDPTAGF84LZ/IMG_2987Suit-geek-ride-beijing-2022.jpg</image:loc>
      <image:title>Journal - Suit Geek Ride II - Beijing Legation Quarters</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1673867366990-BKP9BUCFHR5PFQKK886W/IMG_2989Suit-geek-ride-beijing-2022.jpg</image:loc>
      <image:title>Journal - Suit Geek Ride II - Beijing Legation Quarters</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1673867370225-JAUI7LJB335419O8EB44/IMG_2992Suit-geek-ride-beijing-2022.jpg</image:loc>
      <image:title>Journal - Suit Geek Ride II - Beijing Legation Quarters</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1673867371034-68ZK9QS2CSMKB63E9OPL/IMG_2993Suit-geek-ride-beijing-2022.jpg</image:loc>
      <image:title>Journal - Suit Geek Ride II - Beijing Legation Quarters</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1673867373783-XVIGBVDW27MHJJ1INKR6/IMG_2996Suit-geek-ride-beijing-2022.jpg</image:loc>
      <image:title>Journal - Suit Geek Ride II - Beijing Legation Quarters</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1673867463959-0CT4NKXJ3KBO5ASR4LG2/IMG_2981Suit-geek-ride-beijing-2022.jpg</image:loc>
      <image:title>Journal - Suit Geek Ride II - Beijing Legation Quarters</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/suit-geek-n18-mr-tiziano</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686288460022-E87WUOSX0ELJ0TZRI8RH/640%2B-%2B2023-06-03T172907.112.jpg</image:loc>
      <image:title>Journal - Suit Geek n.18 - Mr. Tiziano</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686288418945-EIR5EO87YLG90B25E2M8/640%2B-%2B2023-06-03T172907.144.jpg</image:loc>
      <image:title>Journal - Suit Geek n.18 - Mr. Tiziano</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685784821846-ADY42BX57MTK4L13LVER/640+-+2023-06-03T172907.349.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.18 - Mr. Tiziano</image:title>
    </image:image>
    <image:image>
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      <image:title>Journal - Suit Geek n.18 - Mr. Tiziano</image:title>
    </image:image>
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      <image:title>Journal - Suit Geek n.18 - Mr. Tiziano</image:title>
    </image:image>
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      <image:title>Journal - Suit Geek n.18 - Mr. Tiziano - Make it stand out</image:title>
      <image:caption>Young Tiziano in his very first suit</image:caption>
    </image:image>
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      <image:title>Journal - Suit Geek n.18 - Mr. Tiziano</image:title>
    </image:image>
    <image:image>
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      <image:title>Journal - Suit Geek n.18 - Mr. Tiziano</image:title>
    </image:image>
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      <image:title>Journal - Suit Geek n.18 - Mr. Tiziano</image:title>
    </image:image>
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      <image:title>Journal - Suit Geek n.18 - Mr. Tiziano - Make it stand out</image:title>
      <image:caption>Semi-bespoke Mint Linen Jacket Using 100% Irish Linen from Baird McNutt Commissioned in June 2020</image:caption>
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      <image:title>Journal - Suit Geek n.18 - Mr. Tiziano</image:title>
    </image:image>
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      <image:title>Journal - Suit Geek n.18 - Mr. Tiziano</image:title>
    </image:image>
    <image:image>
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      <image:title>Journal - Suit Geek n.18 - Mr. Tiziano</image:title>
    </image:image>
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      <image:title>Journal - Suit Geek n.18 - Mr. Tiziano</image:title>
    </image:image>
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      <image:title>Journal - Suit Geek n.18 - Mr. Tiziano</image:title>
    </image:image>
    <image:image>
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      <image:title>Journal - Suit Geek n.18 - Mr. Tiziano</image:title>
    </image:image>
    <image:image>
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      <image:title>Journal - Suit Geek n.18 - Mr. Tiziano</image:title>
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    <image:image>
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      <image:title>Journal - Suit Geek n.18 - Mr. Tiziano</image:title>
    </image:image>
    <image:image>
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      <image:title>Journal - Suit Geek n.18 - Mr. Tiziano</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685785284831-C8TZJXPWQEEQMWI8B3YH/640+-+2023-06-03T172907.527.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.18 - Mr. Tiziano</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/suit-geek-n17-mr-sun-jingsheng</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-09</lastmod>
    <image:image>
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      <image:title>Journal - Suit Geek n.17 - Mr. Sun Jingsheng</image:title>
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      <image:title>Journal - Suit Geek n.17 - Mr. Sun Jingsheng</image:title>
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      <image:title>Journal - Suit Geek n.17 - Mr. Sun Jingsheng</image:title>
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      <image:title>Journal - Suit Geek n.17 - Mr. Sun Jingsheng</image:title>
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      <image:title>Journal - Suit Geek n.17 - Mr. Sun Jingsheng</image:title>
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      <image:title>Journal - Suit Geek n.17 - Mr. Sun Jingsheng - Make it stand out</image:title>
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      <image:title>Journal - Suit Geek n.17 - Mr. Sun Jingsheng</image:title>
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      <image:title>Journal - Suit Geek n.17 - Mr. Sun Jingsheng</image:title>
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      <image:title>Journal - Suit Geek n.17 - Mr. Sun Jingsheng</image:title>
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      <image:title>Journal - Suit Geek n.17 - Mr. Sun Jingsheng</image:title>
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      <image:title>Journal - Suit Geek n.17 - Mr. Sun Jingsheng</image:title>
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      <image:title>Journal - Suit Geek n.17 - Mr. Sun Jingsheng - Make it stand out</image:title>
      <image:caption>Semi-bespoke Green Linen Jacket Using Solbiati's Art du lin</image:caption>
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      <image:title>Journal - Suit Geek n.17 - Mr. Sun Jingsheng - Make it stand out</image:title>
      <image:caption>Solbiati 'Art du lin'</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/8966f06d-158e-4a24-8a4c-47e970166a85/640+-+2023-06-03T171413.041.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.17 - Mr. Sun Jingsheng</image:title>
      <image:caption>Mr. Sun and PM's founder Justin</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/suit-geek-n15-mr-dmitri</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-09</lastmod>
    <image:image>
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      <image:title>Journal - Suit Geek n.16 - Mr. Dmitri</image:title>
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      <image:title>Journal - Suit Geek n.16 - Mr. Dmitri</image:title>
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      <image:title>Journal - Suit Geek n.16 - Mr. Dmitri</image:title>
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      <image:title>Journal - Suit Geek n.16 - Mr. Dmitri</image:title>
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      <image:title>Journal - Suit Geek n.16 - Mr. Dmitri</image:title>
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      <image:title>Journal - Suit Geek n.16 - Mr. Dmitri</image:title>
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      <image:title>Journal - Suit Geek n.16 - Mr. Dmitri - "However, I wouldn’t say it is to escape the reality. For me, it’s more like altering the reality."</image:title>
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      <image:title>Journal - Suit Geek n.16 - Mr. Dmitri</image:title>
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      <image:title>Journal - Suit Geek n.16 - Mr. Dmitri</image:title>
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      <image:title>Journal - Suit Geek n.16 - Mr. Dmitri</image:title>
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      <image:title>Journal - Suit Geek n.16 - Mr. Dmitri</image:title>
    </image:image>
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      <image:title>Journal - Suit Geek n.16 - Mr. Dmitri</image:title>
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      <image:title>Journal - Suit Geek n.16 - Mr. Dmitri</image:title>
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      <image:title>Journal - Suit Geek n.16 - Mr. Dmitri</image:title>
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      <image:title>Journal - Suit Geek n.16 - Mr. Dmitri</image:title>
    </image:image>
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      <image:title>Journal - Suit Geek n.16 - Mr. Dmitri</image:title>
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      <image:title>Journal - Suit Geek n.16 - Mr. Dmitri - Make it stand out</image:title>
      <image:caption>Photo credit: Dmitri</image:caption>
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  </url>
  <url>
    <loc>https://www.principlem.com/journal/suit-geek-n15-havir</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-20</lastmod>
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      <image:title>Journal - Suit Geek n.15 - Mr. Havir</image:title>
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      <image:title>Journal - Suit Geek n.15 - Mr. Havir</image:title>
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      <image:title>Journal - Suit Geek n.15 - Mr. Havir</image:title>
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      <image:title>Journal - Suit Geek n.15 - Mr. Havir</image:title>
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      <image:title>Journal - Suit Geek n.15 - Mr. Havir</image:title>
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      <image:title>Journal - Suit Geek n.15 - Mr. Havir</image:title>
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      <image:title>Journal - Suit Geek n.15 - Mr. Havir</image:title>
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      <image:title>Journal - Suit Geek n.15 - Mr. Havir</image:title>
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      <image:title>Journal - Suit Geek n.15 - Mr. Havir - Make it stand out</image:title>
      <image:caption>The 'First Look'</image:caption>
    </image:image>
    <image:image>
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      <image:title>Journal - Suit Geek n.15 - Mr. Havir - Make it stand out</image:title>
      <image:caption>Mr. Havir in PM Semi-bespoke Tuxedo</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/e5b50bca-4090-475a-92d1-67b7bb33eab7/640+-+2023-06-03T151006.377.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.15 - Mr. Havir - Make it stand out</image:title>
      <image:caption>Carneby Street, London, 1960s</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/4cfe94d1-cf93-4dde-bdd5-e5c02677df9b/640+-+2023-06-03T151004.075.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.15 - Mr. Havir - Make it stand out</image:title>
      <image:caption>Michael Caine, Alfie</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685782092400-PQXU4DU7PUFKERSXP3QU/640+-+2023-06-03T151001.282.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.15 - Mr. Havir</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685782092793-1KVCN3OAK9ON2DLULUVF/640+-+2023-06-03T150959.643.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.15 - Mr. Havir</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/suit-geek-n14-mrcao-tan</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685774725119-3EOOVNSBL3OFZCHGBUY9/640+-+2023-06-03T143814.568.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.14 Mr.Cao Tan</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685774725115-89N3ZC8MSTZTG4P84QNP/640+-+2023-06-03T143813.882.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.14 Mr.Cao Tan</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685774862824-FPHCPT14GMBNC5JU36E4/640+-+2023-06-03T143816.629.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.14 Mr.Cao Tan</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685774862831-GOAE4IOS8NN7EBJE5LXD/640+-+2023-06-03T143815.598.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.14 Mr.Cao Tan</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/e4095c4a-f642-40fe-bdd6-ebfe83e1b3b1/640+-+2023-06-03T143823.781.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.14 Mr.Cao Tan - Make it stand out</image:title>
      <image:caption>Mr. Cao does his fitting.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/4c7caf96-401c-481f-a40c-a09384329ff8/640+-+2023-06-03T143824.829.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.14 Mr.Cao Tan - Make it stand out</image:title>
      <image:caption>Mr. Cao in his tailored shirt.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1daf8b6c-511b-40a0-8e4f-9253d20df44b/640+-+2023-06-03T143750.217.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.14 Mr.Cao Tan - "My tailored suit journey really began when I went to travel in Italy."</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685775104248-QJ6WAAE7SPLD7GBBOERK/640+-+2023-06-03T143816.829.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.14 Mr.Cao Tan</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685775104455-BMKVSGEGQMQ5BL15N64R/640+-+2023-06-03T143817.675.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.14 Mr.Cao Tan</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/5de392f4-3104-4575-a802-2122aca037ea/640+-+2023-06-03T143822.344.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.14 Mr.Cao Tan - Mr. Cao loves rock music. We interviewed a musician Hongwei for our Suit Geek column last December. Mr. Cao jokes, "I was upset that you didn't tell me about the interview first! I would've come and asked for an autograph or something, haha." "When I was 13 or 14, I bought a rock album for the first time. That was Nirvana's Nevermind. The cover was a baby swimming and I found that very interesting. The first time I listened to it, I just felt it was too loud. I didn't have money at that time, so each time i bought an album I would listen to it over and over again. After a while, I started liking it." "At that time you didn't have much choice. You just bought whatever the store sold. Now you can download an app and listen to whatever you want."</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/adc4b7f5-96cf-433c-a538-26c4f8dac3a1/640+-+2023-06-03T143821.024.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.14 Mr.Cao Tan - Make it stand out</image:title>
      <image:caption>Mr. Cao in PM X TR001 Leather Jacket</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/22a9c7a0-abe7-4494-8eaa-92f3ecb1adcf/640+-+2023-06-03T145433.468.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.14 Mr.Cao Tan - "This new Mao Live House is not the same one as the old one, so it won't feel the same. Lots of rock bands started from there. Also, D-22 at Wudaokou, Hongwei must have known, their band used to play there before, now the bar got torn down. The owner was an American working in finance business, got some money in his pocket. Rock n roll is just a passion for him. I think he also owned a music label. Back then there were many local bands playing there, including Joyside. I like their earlier times better, it was very punk. Now, it’s more like British style rock.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/suit-geek-n13-mr-diao-yan</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685772812559-TYM7UBP7QX32DG14UAF2/640+-+2023-06-03T141249.038.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.13 Mr. Diao Yan</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686297143239-QM2LVHLP56Y805OQLVGH/640%2B-%2B2023-06-03T141248.477.jpg</image:loc>
      <image:title>Journal - Suit Geek n.13 Mr. Diao Yan</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686304790998-ZJ1MKG45OP5KAGVVW8C4/640%2B-%2B2023-06-03T141253.067.jpg</image:loc>
      <image:title>Journal - Suit Geek n.13 Mr. Diao Yan</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685772920848-Q9AK96BEM29P0U961SDR/640+-+2023-06-03T141507.609.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.13 Mr. Diao Yan</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/539824ae-410d-46b3-b909-7c3339d92e3e/640+-+2023-06-03T141253.766.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.13 Mr. Diao Yan - Make it stand out</image:title>
      <image:caption>PM MTM Single-breasted jacket using Caccioppoli's fabric commissioned by Mr. Diao in Mar, 2018</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685773416902-ON3FKQIYMZQI2NGPATDV/640+-+2023-06-03T142319.619.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.13 Mr. Diao Yan</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/aadf2e68-b02f-49c2-9c74-1baee7fa2728/640+-+2023-06-03T141254.119.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.13 Mr. Diao Yan - Make it stand out</image:title>
      <image:caption>Mr. Diao's Fitting during B&amp;Tailor Trunk Show at PRINCIPLE M, 2018.03.18</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685773556641-NDPZHF40OURXAYB59KCN/640+-+2023-06-03T141254.827.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.13 Mr. Diao Yan</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685773557063-OU1LAMEKSFEQWITP0BV6/640+-+2023-06-03T141251.571.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.13 Mr. Diao Yan</image:title>
    </image:image>
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      <image:title>Journal - Suit Geek n.13 Mr. Diao Yan</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685773611234-0M0G6YT0D9XYZ4K21XZJ/640+-+2023-06-03T141250.440.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.13 Mr. Diao Yan</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685773613265-VK8XMA48POJ0W99JUK9L/640+-+2023-06-03T141249.814.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.13 Mr. Diao Yan</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/8263f39d-173a-4ddd-96e4-0e0c74f619ae/640+-+2023-06-03T141255.423.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.13 Mr. Diao Yan - YEBISU BEER</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685773724387-3QP50U680JZU1XC5Z7N7/640+-+2023-06-03T141252.711.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.13 Mr. Diao Yan</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685773724388-8GL37VQQ7S3DJWG6VRWK/640+-+2023-06-03T141252.137.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.13 Mr. Diao Yan</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/df767426-43f7-413b-ab24-b1843c2e6d9b/640+-+2023-06-03T141256.575.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.13 Mr. Diao Yan - Make it stand out</image:title>
      <image:caption>Mr. Diao and 'colourful' Jamen at PM annual Christmas party</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/c02dcc67-051e-408c-98b5-0b27bcc4581b/640+-+2023-06-03T141257.236.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.13 Mr. Diao Yan - Make it stand out</image:title>
      <image:caption>Mr. Diao and another Suit Geek Mr. Stephen at PM X 座椅 barber shop event 2019.07.26</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/suit-geek-n12-mr-gao-peng</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685771960035-PSDAY8KVJM94BF1150HS/640+-+2023-06-03T135846.246.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.12 Mr. Gao Peng</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685771967840-MOH2PIGL08AKNOXV787B/640+-+2023-06-03T135846.321.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.12 Mr. Gao Peng</image:title>
    </image:image>
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      <image:title>Journal - Suit Geek n.12 Mr. Gao Peng</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685772006277-KZD9ZHPGK3V5DH0287HL/640+-+2023-06-03T135846.215.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.12 Mr. Gao Peng</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685772073019-8N7SNZPTT1ZYWYX1F5WJ/640+-+2023-06-03T135846.160.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.12 Mr. Gao Peng</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685772072824-V88XE7VRM4AANN90ZVS5/640+-+2023-06-03T135846.546.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.12 Mr. Gao Peng</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/d5ceb7f6-4ef7-4418-b2fb-3740bf6b1f29/640+-+2023-06-03T135846.621.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.12 Mr. Gao Peng - At PM, all of us have known Mr. Gao for a while now. But, we didn't know that Mr. Gao has an account on Bilibili and tons of followers (60k). He uses his account to share videos of him making classic cocktails. Justin: What is your favorite cocktail? Mr. Gao: Dry Martini. Jamen: Then, I’ll have a dry martini. Mr. Gao: Martini is a very classic and famous drink, also one of the drinks I knew in the beginning, so I learned how to make this one first. Then, I fell in love with it.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/4a30c3fc-ab34-4ce8-b87d-ef588bb67223/640+%2815%29.gif</image:loc>
      <image:title>Journal - Suit Geek n.12 Mr. Gao Peng - “Shaken, not stirred."</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/31a9f106-5bea-4507-a636-14af32b08c08/640+-+2023-06-03T135846.634.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.12 Mr. Gao Peng - Make it stand out</image:title>
      <image:caption>Mr. Gao Peng at Bar Roost</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686627133925-L8U0BC2GD1LSKZU2MQE0/640%2B-%2B2023-06-03T135846.495.jpg</image:loc>
      <image:title>Journal - Suit Geek n.12 Mr. Gao Peng</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685772407042-8F34LO8F6AV5B8Q25GHJ/640+-+2023-06-03T135846.512.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.12 Mr. Gao Peng</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/f6284011-b35b-4996-96d7-28e6d615eab7/640+-+2023-06-03T135846.652.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.12 Mr. Gao Peng - Make it stand out</image:title>
      <image:caption>Mr. Gao was invited to collaborate with PM for a cocktail tasting party 2019.11</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/suit-geek-n11-mr-hanqing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685762740743-ABXK3GKY04SNRF357ZXE/640+-+2023-06-03T111443.642.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.11 Mr. Hanqing</image:title>
    </image:image>
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      <image:title>Journal - Suit Geek n.11 Mr. Hanqing</image:title>
    </image:image>
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      <image:title>Journal - Suit Geek n.11 Mr. Hanqing</image:title>
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    <image:image>
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      <image:title>Journal - Suit Geek n.11 Mr. Hanqing</image:title>
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      <image:title>Journal - Suit Geek n.11 Mr. Hanqing</image:title>
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      <image:title>Journal - Suit Geek n.11 Mr. Hanqing</image:title>
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      <image:title>Journal - Suit Geek n.11 Mr. Hanqing</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685762181724-B6XFQ8MCX14V25C21P50/640+-+2023-06-03T111445.602.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.11 Mr. Hanqing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685762238785-HK64YI3NNS4SWXEO8MR0/640+-+2023-06-03T111447.035.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.11 Mr. Hanqing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686629838404-EHNI8NMRT8X9WDYKWMM3/640%2B-%2B2023-06-03T111442.114.jpg</image:loc>
      <image:title>Journal - Suit Geek n.11 Mr. Hanqing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686630105760-JQMMLUUWA3M86G6LVI9G/640%2B-%2B2023-06-03T111442.596.jpg</image:loc>
      <image:title>Journal - Suit Geek n.11 Mr. Hanqing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686630119141-E2IGZDYT36W54YDEHSEP/640%2B-%2B2023-06-03T111449.565.jpg</image:loc>
      <image:title>Journal - Suit Geek n.11 Mr. Hanqing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/edec915d-077c-4b74-9554-d467e2fc2c90/640+-+2023-06-03T111450.790.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.11 Mr. Hanqing</image:title>
      <image:caption>"I appreciate all types of music, but if I have to choose, my favourite would be jazz, classic music and rock n roll. My favourite musicians vary, too, I worship Beethoven, and Richard Wagner, but I also enjoy Rolling Stones and David Bowie." INS: @hanqing89</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685762520752-GXV1QP2QYCSJQ8NUN58B/640+-+2023-06-03T112137.718.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.11 Mr. Hanqing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686631595736-I0EU1OBFRPRWST7QGD7G/640%2B-%2B2023-06-03T111447.794.jpg</image:loc>
      <image:title>Journal - Suit Geek n.11 Mr. Hanqing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685762566889-1GUCIPA5XLX0TPL27K7F/640+-+2023-06-03T111451.340.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.11 Mr. Hanqing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685762566865-TF2L14O53WE9JCRRD4DX/640+-+2023-06-03T111449.239.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.11 Mr. Hanqing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1686630722069-Z6V1RI1MHWUFAS1RVMH3/640%2B-%2B2023-06-03T111448.139.jpg</image:loc>
      <image:title>Journal - Suit Geek n.11 Mr. Hanqing</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/suit-geek-n1o-mr-liu-hongwei</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/cfc1bd96-405a-4a8f-914c-fc62d4f126ec/640+%2898%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.10 Mr. Liu Hongwei - Make it stand out</image:title>
      <image:caption>Liu Hongwei(Far Right) with Joyside</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685703924830-FA8FQKGYEHQAVUFUXR8O/640+%2896%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.10 Mr. Liu Hongwei</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685703924460-8R1P2S36BE303FA7881S/640+%2895%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.10 Mr. Liu Hongwei</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/a7487012-c4bd-4a52-ba97-c4aa521eecb0/640+%2811%29.gif</image:loc>
      <image:title>Journal - Suit Geek n.10 Mr. Liu Hongwei - Make it stand out</image:title>
      <image:caption>Hongwei on The Big Band Season</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/f30a3999-360e-4e8a-bd62-0cbb15f170fa/640+%2894%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.10 Mr. Liu Hongwei - Make it stand out</image:title>
      <image:caption>Navy Donegal suit made by PRINCIPLE M in 2018 for Hongwei</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/985ca0cc-e131-48d4-a09b-793d198bcad9/640+%28100%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.10 Mr. Liu Hongwei - Make it stand out</image:title>
      <image:caption>Green Kerry Knoll jacket made by PRINCIPLE M in 2019 for Hongwei</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/a849eeaf-f5b4-4bff-bd6b-d15fbcbe341b/640+%2899%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.10 Mr. Liu Hongwei - Make it stand out</image:title>
      <image:caption>PM RTW Natural Linen Kruger</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/2ed8ff1f-f66d-4b5e-950e-38d1c32edde2/640+%2897%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.10 Mr. Liu Hongwei - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685704288304-APGPAYQ200B0DDYEGMPF/640+%2814%29.gif</image:loc>
      <image:title>Journal - Suit Geek n.10 Mr. Liu Hongwei</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685704288360-H20L5X801NURXLUO3AGR/640+%2813%29.gif</image:loc>
      <image:title>Journal - Suit Geek n.10 Mr. Liu Hongwei</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685704291829-MWEFISSSHN8D8006SGU3/640+%2812%29.gif</image:loc>
      <image:title>Journal - Suit Geek n.10 Mr. Liu Hongwei</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/suit-geek-n9-mr-san-tu-amp-kaho</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/ae098cad-0377-4e3c-8766-445f6e424592/640+-+2023-06-03T185458.654.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.9 - Mr. San Tu &amp;amp; Kaho</image:title>
      <image:caption>San Tu's First Suit</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/92708534-be58-401f-9955-4dde06bec9fe/640+-+2023-06-03T185456.018.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.9 - Mr. San Tu &amp;amp; Kaho - Make it stand out</image:title>
      <image:caption>San Tu</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685789862218-15DOIICA1I8JQETUQFEG/640+-+2023-06-03T185457.531.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.9 - Mr. San Tu &amp;amp; Kaho</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685789862217-47OVAB7O67G2BUDA1OCB/640+-+2023-06-03T185456.425.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.9 - Mr. San Tu &amp;amp; Kaho</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/8e124ddd-2bb0-4408-a59a-b3329a00c70c/640+-+2023-06-03T185500.443.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.9 - Mr. San Tu &amp;amp; Kaho - Make it stand out</image:title>
      <image:caption>The Refinery's Logo - Godzilla</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/078fe071-35d7-45ac-8ddb-9ae12a76540f/640+-+2023-06-03T185459.816.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.9 - Mr. San Tu &amp;amp; Kaho - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/37a7c416-9308-4d57-a500-971778c74e1f/640+-+2023-06-03T185459.219.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.9 - Mr. San Tu &amp;amp; Kaho - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685790073660-SN31WHGO2U9OIN58FXCG/640+-+2023-06-03T190105.316.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.9 - Mr. San Tu &amp;amp; Kaho</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685790073669-WX4VXI7H6MAHAJJZXJPB/640+-+2023-06-03T190104.719.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.9 - Mr. San Tu &amp;amp; Kaho</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685790074443-F4LNBFZQADMR7336RN9F/640+-+2023-06-03T190104.207.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.9 - Mr. San Tu &amp;amp; Kaho</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685790094400-W3H7QUUTK9WMCT7QCHMZ/640+-+2023-06-03T190029.783.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.9 - Mr. San Tu &amp;amp; Kaho</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685790094390-UXAF0P2FLPCWZZBFTQ5Y/640+-+2023-06-03T190029.219.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.9 - Mr. San Tu &amp;amp; Kaho</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685790095180-FIN7HY7DF71DN3ITO9W3/640+-+2023-06-03T190029.022.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.9 - Mr. San Tu &amp;amp; Kaho</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685790095379-MLXEHAC7LLOMSAD9J01S/640+-+2023-06-03T190028.564.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.9 - Mr. San Tu &amp;amp; Kaho</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685790096365-ZMC1K3H1M0IBGMSW9DYY/640+-+2023-06-03T190027.870.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.9 - Mr. San Tu &amp;amp; Kaho</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685790096386-RJHVV31SUTNC6SKMP3WS/640+-+2023-06-03T190027.901.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.9 - Mr. San Tu &amp;amp; Kaho</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685790097444-TBSMMCWIHTSQI3K7BDOC/640+-+2023-06-03T185501.993.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.9 - Mr. San Tu &amp;amp; Kaho</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685790138324-6IORZUGB4N9PCMDO6FBS/640+-+2023-06-03T190212.516.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.9 - Mr. San Tu &amp;amp; Kaho</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685790138342-I4IUMAHC8W906GVEUA5Z/640+-+2023-06-03T190210.991.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.9 - Mr. San Tu &amp;amp; Kaho</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/ff8399bc-d97e-493b-b49f-9472b4b1526b/640+-+2023-06-03T185501.387.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.9 - Mr. San Tu &amp;amp; Kaho - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685790302790-V7M1BLQ38HIW4KFBLJKS/640+-+2023-06-03T185455.181.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.9 - Mr. San Tu &amp;amp; Kaho</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685790302592-1804E3YT9U586PZ7ZPAQ/640+-+2023-06-03T185454.007.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.9 - Mr. San Tu &amp;amp; Kaho</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/bespokepartiv</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-03</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/573f39ae-10f8-46bd-a188-20e591f5244d/640-9.jpeg</image:loc>
      <image:title>Journal - Bespoke Part IV — The Making a Bespoke Suit - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/fdd85d62-34a1-4ad9-a139-99438f66ff9f/640-10.jpg</image:loc>
      <image:title>Journal - Bespoke Part IV — The Making a Bespoke Suit - Make it stand out</image:title>
      <image:caption>Second fitting on a Standeven British Mohair bespoke suit</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/e1d6fe28-971f-4a8c-99d3-282fa082b1e0/640-15.jpeg</image:loc>
      <image:title>Journal - Bespoke Part IV — The Making a Bespoke Suit - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685789442674-ISLJGKUVLTMCR6QPUBWR/640-14.jpeg</image:loc>
      <image:title>Journal - Bespoke Part IV — The Making a Bespoke Suit</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685789442675-12V456KI864857WD8JN8/640-13.jpeg</image:loc>
      <image:title>Journal - Bespoke Part IV — The Making a Bespoke Suit</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685789443490-QR10E4EI0M3974ITQ1KI/640-12.jpeg</image:loc>
      <image:title>Journal - Bespoke Part IV — The Making a Bespoke Suit</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685789443723-G5E3L1YWI8SVKODOU7CT/640-11.jpeg</image:loc>
      <image:title>Journal - Bespoke Part IV — The Making a Bespoke Suit</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/acef23d1-a0f4-42db-a2d9-21f822a00345/640-16.jpeg</image:loc>
      <image:title>Journal - Bespoke Part IV — The Making a Bespoke Suit - “To a seasoned eye, there is something unmistakable about a well made suit, correct proportions and with hand finishing details. It’s a process of creation between us and our client, a piece of wearable art.”</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/bespokepartiii</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-03</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685775867890-MJAQHNAUHEF8R1BKTLI9/640-7.jpeg</image:loc>
      <image:title>Journal - Bespoke Part III — The Process of Making an Order, Timing and Pricing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685775868120-WAD2LSZD2IJ4TXFRHJVY/640-8.jpeg</image:loc>
      <image:title>Journal - Bespoke Part III — The Process of Making an Order, Timing and Pricing</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/suit-geek-n8</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/10bceeb0-c48f-482d-875e-f0dc54c7ee45/640-71.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.8 - Mr. Nicolas Schmitt</image:title>
      <image:caption>On His Very First Suit “You’re going to be disappointed because I don’t remember my very first suit haha! I only remember the picture - I was probably three years old in that picture wearing a double breasted navy blazer with gold buttons. I believe that was my first jacket."  "It was probably at a Christmas party. I would wear a jacket with a tie for Christmas parties or birthday parties, or even for family dinners, that’s how I would always dress myself back in Paris for occasions like dinners."</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685702458643-III2VWMK4CW0HETWUCQO/640-72.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.8 - Mr. Nicolas Schmitt</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685702465289-PRYTY5LR5CKZ0JKN00HS/640-73.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.8 - Mr. Nicolas Schmitt</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/b14a86a7-f73f-4465-83e2-fe6bc684128c/640-74.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.8 - Mr. Nicolas Schmitt</image:title>
      <image:caption>Paris, 1968</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/53fb8df4-c1ab-4686-8546-d84280b3c18a/640-75.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.8 - Mr. Nicolas Schmitt - Justin : Do you have a piece of clothing that has sentimental value for you? "That’s a difficult question because I have a lot, and a lot of them all have a story behind. I don’t buy that much of clothing anymore. I would only buy something that I really like." "What I really like is buying clothing during traveling, like a souvenir. It has a sentimental value to it, either the place where I’m traveling or the person who I’m with when I buy certain piece of clothing. A lot of my clothing is like that, when I put them on, I can instantly relate to those memories or stories.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/a68bd033-b012-4a94-812d-b2dc554cb516/640-76.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.8 - Mr. Nicolas Schmitt - Make it stand out</image:title>
      <image:caption>W.Bill Overcoat made by PRINCIPLE M</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/aca16382-0199-416b-8c3e-38cf1d200e47/640-77.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.8 - Mr. Nicolas Schmitt</image:title>
      <image:caption>Justin : What would you wear for a first date? "That depends if it’s on the weekend or the weekday. If it’s the weekend, like Saturday night or Sunday, I’ll probably slide into something casual - a jacket, a pair of chinos, and no tie. If it’s during the weekdays, I’ll wear a jacket with a tie and a pair of flannel trousers or wool trousers, or just wear a full suit."</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/4e6eb47a-469e-4ce0-a14a-017ff5233d7a/640-78.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.8 - Mr. Nicolas Schmitt - Make it stand out</image:title>
      <image:caption>Caccioppoli Suit made by B&amp;Tailor</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685703802099-SZEF4O2WAN5UHHTRQW25/640-79.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.8 - Mr. Nicolas Schmitt</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685703812797-WQYIMHERAVZI1RDD73CO/640-80.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.8 - Mr. Nicolas Schmitt</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/36338d75-47e5-4e4f-81b9-7e8a35042125/640-81.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.8 - Mr. Nicolas Schmitt - Make it stand out</image:title>
      <image:caption>Stalker, 1979</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685704198582-1XLX4S9PNF255ITM81SR/640-82.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.8 - Mr. Nicolas Schmitt</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685704204848-N5D6YNW5KHF3S2OEZFIB/640-83.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.8 - Mr. Nicolas Schmitt</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685704214067-06GWJW8VVS8GHWP0ACIC/640-84.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.8 - Mr. Nicolas Schmitt</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/bespokepartii</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-03</lastmod>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/suit-geek-n7-mrsteve</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/8a1f6452-ba64-44d4-abca-9c2e4df83d9a/640+%2872%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.7 Mr.Steve</image:title>
      <image:caption>"I am an entrepreneur, a founder of a sports media start-up. And as a founder, we do a little bit of everything. Sometimes I'm the driver…"</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/bd47e95e-2e04-4943-8b6c-cf0d6f21611f/640+%2875%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.7 Mr.Steve - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/7d15fdc4-b2bf-4460-bb12-d857b79144b3/640+%2874%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.7 Mr.Steve - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/c2af018f-2903-482f-9cd3-a1266a9b8689/640+%2876%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.7 Mr.Steve</image:title>
      <image:caption>"You’re very into the Carolina blue. When we made you your first jacket seven years ago, you really wanted this Carolina blue, you even have the Carolina blue cufflinks. What's the story behind this?" "I graduated from the University of North Carolina. With (North) Carolina, the big identifier that everyone recognizes is basketball and Michael Jordan, who really represents our school. But our basketball history goes long before him. A lot of Jordan’s impact on (North) Carolina is that he has a ton of school pride. Had he just been a normal student graduate, I don’t think it would have been the same."</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/fc9e2080-a7b4-4548-8ba6-5072a72c7231/640+%2873%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.7 Mr.Steve - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/4bcbe780-6284-4ad4-abf8-8d8519b93f2f/640+%2878%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.7 Mr.Steve - Steve and His Blue Bike</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685702251868-W69EPQCIMAJ3501URHTX/640+%2883%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.7 Mr.Steve</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685702257357-Z0SRSQDLZKG5QIDXWITX/640+%283%29.png</image:loc>
      <image:title>Journal - Suit Geek n.7 Mr.Steve</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685702258126-ZUIRKHRYYCEGYEJUKKZV/640+%2882%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.7 Mr.Steve</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685702258594-BZMEA3VQR2JDPLSKP02U/640+%2881%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.7 Mr.Steve</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685702314337-40WH9MZ0UMAF8ZVAXUD4/640+%2884%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.7 Mr.Steve</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685702314358-K180JKMVYJRHSGDYS635/640+%2885%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.7 Mr.Steve</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685700583664-0FFFLS7ACHPFUMY1TVBH/640+%2886%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.7 Mr.Steve - "The Fresco suit was great for the summer, unstructured, no lining, super breathy, and it just rolled into your bag. I love that one."</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685700583064-HV0PF2376B5H3K0E15HX/640+%2887%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.7 Mr.Steve</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/81f24426-4e07-483c-a124-c7d7e3306106/640+%2888%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.7 Mr.Steve - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/c6a8110a-d802-4062-b264-e9e9022f184d/640+%2890%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.7 Mr.Steve - "Yeah, I cook. To me, cooking is an art. And with all art, you need inspiration. First of all, who are you cooking for? I think that person is your first inspiration. Secondly, what is the ingredient that you really want to use today? Then, the ingredient is your inspiration. If I’m just cooking a meal as a routine, it’s really difficult for me to make it well. But if there’s some ingredient, or one person that really inspires me, then there would be a lot more thought that goes into it for me, and the food usually comes out nice."</image:title>
      <image:caption>"I think my biggest challenge with cooking is more about consistency, because my inspiration for cooking only comes once every two months, haha."</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/a6b48a0f-3eea-407b-b311-ea5a83e680ee/640+%2892%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.7 Mr.Steve</image:title>
      <image:caption>Steve with Stephen Curry</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685702859699-36ZFWF1XGXDXMUT38E1D/640+%2889%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.7 Mr.Steve</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685702859915-M7NUQJITZ7BGLAIP6TGW/640+%2893%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.7 Mr.Steve</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/20fc9e24-12a7-47e3-ac14-89dc5dd008f5/640+%2891%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.7 Mr.Steve - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/bespokeparti</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-03</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685767059363-HSI49AO6V1UL90FCXPTK/640.jpeg</image:loc>
      <image:title>Journal - Bespoke Part I — What is Semi-Bespoke?</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685767059395-CZO3D9BOWAX87L5EHUQ2/640-2.jpeg</image:loc>
      <image:title>Journal - Bespoke Part I — What is Semi-Bespoke?</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685767118405-W9BVAHWD9VSY9C7EYQ0W/640-3.jpeg</image:loc>
      <image:title>Journal - Bespoke Part I — What is Semi-Bespoke?</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685767118406-PFYNRUCLG3BPE54YBNQG/640-4.jpeg</image:loc>
      <image:title>Journal - Bespoke Part I — What is Semi-Bespoke?</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/23c00e0e-fab7-40ff-8aff-09266b456fd4/640-5.jpeg</image:loc>
      <image:title>Journal - Bespoke Part I — What is Semi-Bespoke? - Make it stand out</image:title>
      <image:caption>Semi-bespoke 3-piece Suit using Standeven British Mohair</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/suit-geek-06-mr-stephen-liu</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/711a4be1-8ab6-4e4c-ae2d-a89acaed09dc/640+%2864%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.6 - Mr. Stephen Liu - Make it stand out</image:title>
      <image:caption>Stephen at a whisky tasting event at Principle M</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/55f11c37-f62e-4c7e-9e5d-b21a770f832f/640+%2862%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.6 - Mr. Stephen Liu - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1bacbfea-1bdc-4863-8952-583244689055/640+%2869%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.6 - Mr. Stephen Liu - Make it stand out</image:title>
      <image:caption>Tom Cruise in The Firm (1993)</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685697975853-DICT8QW2YN1A84EU9E72/640+%2868%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.6 - Mr. Stephen Liu</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685697976219-IIGKL1KPZHBUSF3RNJ6D/640+%2866%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.6 - Mr. Stephen Liu</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/7cb18b94-9826-46cf-8e6a-9c64c0e935b3/640+%2865%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.6 - Mr. Stephen Liu - Make it stand out</image:title>
      <image:caption>Stephen with PM and B&amp;Tailor</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/21d1b4a1-fa32-4cbe-99e8-0df7441a2241/640+%2859%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.6 - Mr. Stephen Liu - Make it stand out</image:title>
      <image:caption>Photo credit: The Salt Studio</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685698097028-MDMP57J9V6J2NJC2FT7Z/640+%2861%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.6 - Mr. Stephen Liu</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685698097028-EGWU1SGT52BQMNOLXA42/640+%2860%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.6 - Mr. Stephen Liu</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/8fed07d4-999f-408b-bcc1-d39853921b78/640+%2867%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.6 - Mr. Stephen Liu - Make it stand out</image:title>
      <image:caption>B&amp;Tailor Beige Linen Jacket, PRINCIPLE M MTM Chinos &amp; Brown Stripe Shirt  Photo credit: The Salt Studio</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/6f76eb27-bb24-4f9b-8df6-84eb8b3fd913/640+%2854%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.6 - Mr. Stephen Liu - Make it stand out</image:title>
      <image:caption>Black tuxedo made by B&amp;Tailor at PM in 2019</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685698198134-GM9421IETK1D55JL2G0E/640+%2857%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.6 - Mr. Stephen Liu</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685698198147-GI2YGT9ATYWC8AL6WNAJ/640+%2856%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.6 - Mr. Stephen Liu</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/33257eab-87b3-4b4d-97c1-5b5ee9046bfe/640+%2855%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.6 - Mr. Stephen Liu - Make it stand out</image:title>
      <image:caption>Johnstons cashmere jacket made by B&amp;Tailor at PM in 2018</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/9e8605c2-3aef-4342-812c-6b172babb69f/640+%2858%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.6 - Mr. Stephen Liu</image:title>
      <image:caption>"I’m not a tie person. The reasons for that are pretty simple. First, wearing a tie really is not that comfortable, right? To put something around your neck like that. Second, I’m a lawyer, my job requires me to always consider other people’s feelings, to put myself into other‘s shoes. I don’t want to make others feel uncomfortable by wearing a tie because they might think they’re underdressed." "However, especially in the fall, winter season, sometimes I think if I don’t wear a tie with a shirt when I'm wearing a suit, I have a feeling that the look is not complete. So, what I do instead is wear turtlenecks."</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/f4b92c0b-58e2-465f-9d3c-296adaad5b7c/640+%2870%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.6 - Mr. Stephen Liu - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/478460c4-d0f4-4562-baac-f9e89baec0bb/640+%2871%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.6 - Mr. Stephen Liu - Make it stand out</image:title>
      <image:caption>Bespoke VBC suit made by PRINCIPLE M in 2020</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/5c7cffcb-7a14-4a87-b919-e48ce8cf3e39/Screen+Shot+2023-06-02+at+17.42.07.png</image:loc>
      <image:title>Journal - Suit Geek n.6 - Mr. Stephen Liu - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/suit-geek-n5-mr-meng</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/3921ab5b-bf9b-4a6c-9e04-2d554f661206/640+%2841%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.5 - Mr. Meng - Make it stand out</image:title>
      <image:caption>"I work in Finance. My title is Junior, super junior" In his Irish Linen Bespoke Suit</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/62c561db-cab5-4fd1-9238-5e12239251d2/640+%2842%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.5 - Mr. Meng - On His Very First Suit</image:title>
      <image:caption>“I actually just found that picture of me wearing my first-ever suit the other day. I bought it when I was in grad school, for my internship, and that was in 2016. My first suit was black, just like what any other Chinese boy would buy for their first haha." (See photo on the left) "Back then I'd thought black suits are suitable for most occasions, so I bought a black one. But if I were to do that again, I would totally go for Navy or Tobacco. Now I know black is way too formal for most occasions, so it wouldn't be the perfect choice for your first suit. I wasn't very sensitive to colors when I was young, and didn't know much about suits either." "As for my first jacket, it was a Xiabushi cotton jacket, a very casual one, with no lining, single-breasted, and very skinny lapels. As for the style, it wasn’t very slim."  "It was my mom who first persuaded me to buy that jacket. She thought that this was something I’d never tried before, and it was worth a shot. But I barely wore that jacket."</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/b088d83a-43b7-4796-a3db-4fe464b694bd/640+%2850%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.5 - Mr. Meng - MTM Double-breasted Caccioppoli Suitt Made by PRINCIPLE M in 2018</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685694099608-P5WAWM324FV2FFKXJ8NT/640+%2852%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.5 - Mr. Meng</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685694099613-I2ZUG7YMQ3EIFG2077VC/640+%2851%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.5 - Mr. Meng</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/611b3bee-f113-4073-a264-d451651e4b4d/640+%2846%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.5 - Mr. Meng - Make it stand out</image:title>
      <image:caption>3-Piece Grey PoW Suit made by B&amp;Tailor in 2019</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685694323827-XUPLWNW9CVBNAA07X0AJ/640+%2839%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.5 - Mr. Meng</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/bece2db8-a060-4593-b968-8dfb20047676/640+%2845%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.5 - Mr. Meng - On His Daily Style</image:title>
      <image:caption>"To be honest, double-breasted suits, or stripes are not my cup of tea. They’re too serious for me. Most of my clothes are a bit too… colorful, ha. One of my favorite suits is the beige suit with blue stripes I got from PM, matching it with a red shirt or a tie with red and white stripes, to balance out the seriousness a striped suit has."  Right: MTM KK Beige / Blue Stripe Suit. Made by PRINCIPLE M in 2019</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/2739c1b0-486e-43b4-bfce-e338f9511aea/640+%2837%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.5 - Mr. Meng - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/91c77e46-5e9d-43c3-868f-37b49a858b13/640+%2838%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.5 - Mr. Meng - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/b65f7a4b-4a64-45b1-9ec3-61f8e634c064/640+%2848%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.5 - Mr. Meng</image:title>
      <image:caption>"During the weekend, or whenever I’m off-work, I wear white a lot, especially white suits. Also some of the colours that are not suitable to wear to work, like salmon pink, and shorts." "Why did I wear that Pokémon shirt to PM that day? Well, I injured my foot! I could only wear flip-flops! Then I thought, I better wear something that could go with flip-flops."</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685694740842-GP7SMTEZTACPL30PK5KY/640+%2843%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.5 - Mr. Meng</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685694740840-ML0FE6CJEK39U23HTZ6V/640+%2844%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.5 - Mr. Meng</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/9cf84fe9-4b88-435a-a316-ca1035747381/640+%2847%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.5 - Mr. Meng - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685694913519-C93682YDTEL34JTZREJ6/640+%287%29.gif</image:loc>
      <image:title>Journal - Suit Geek n.5 - Mr. Meng</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685694912465-1UH33KGCZKJY6WHOA4JP/640+%286%29.gif</image:loc>
      <image:title>Journal - Suit Geek n.5 - Mr. Meng</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685694916041-LO83NUX7HBBASMFMKH44/640+%285%29.gif</image:loc>
      <image:title>Journal - Suit Geek n.5 - Mr. Meng</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/d10f7c16-7725-400b-a4c8-25550eb26baf/640+%2853%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.5 - Mr. Meng - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/f8f416f0-45b2-4ddf-9987-a0406578039d/640+%2840%29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.5 - Mr. Meng - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685695184668-KI8BFB4BDJWCDALTCLDX/640+%284%29.gif</image:loc>
      <image:title>Journal - Suit Geek n.5 - Mr. Meng</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685695183457-AWVPX17L1F8G2T1MFE2G/640+%283%29.gif</image:loc>
      <image:title>Journal - Suit Geek n.5 - Mr. Meng</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685695188782-9Q43WSRCUBXO5OR091CR/640+%282%29.gif</image:loc>
      <image:title>Journal - Suit Geek n.5 - Mr. Meng</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/5xfb5pt4kf63tvta31c93d7i2buury-w89dw-z3n6z</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/37b8843b-cb8e-49ae-afc4-79bc75f364a8/640-24.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao - "I started my career doing project managament. That was back in the 90s.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/a8b34dab-8be4-43f2-bcd4-a7c2ed75614f/640-25.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao - “Suits in the 90s were all very…industrialized. All of the suits you could see in the shop, the colors and patterns might be different, but they all had the exact same design and style.”</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/7aa4a28e-22ae-4b2d-b935-133ea21290be/640-26.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/3f4fe057-6560-492f-9f95-88119f82fe5d/640-27.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685690993044-4CS1DIHJQNVFK7BADLR9/640-28.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685690997950-K2MNJMCZZRN0NCI352Q8/640-29.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/f97471fb-b8fd-4755-bd50-730fca160413/640-30.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/de592a00-7f03-4619-853f-056c9e42f426/640-31.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao - I’m already at this age and if I don’t care about what I wear now, when will I? When I’m 80? By then it will be too late don't you think?”</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/8f009dfd-301c-40e3-bdcc-341c1645e552/640-32.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao - Make it stand out</image:title>
      <image:caption>Fresco Navy Blazer Made by B&amp;Tailor in 2018</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685692231238-QZH4025VA3QYAP9YO038/640-33.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685692237785-Z4FUX3HZ9ULXCMDIPSSU/640-34.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/df17f813-fae5-4ff1-9315-b0a48f42721b/640-2.gif</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/71f9a376-9a1b-41b3-ab63-2b0a2c551a0d/640.gif</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao - Make it stand out</image:title>
      <image:caption>Fred Astaire and Ginger Rogers, Shall We Dance (1937)</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/df865759-c88b-40c9-842c-e8ab0162a59f/640-35.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/e6cb557d-0344-40b6-9a9e-6181e8d1a23b/640-36.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao</image:title>
      <image:caption>“I love traveling, and all of those surprises that come with it. One time I was in Poland, it was in winter, all of the museums closed very early, at around 4 pm. We had nowhere to go. Then we thought Poland is famous for its pianists, maybe we could go to see some concert. So we just randomly chose one, listened for two hours, with free wine offered. I was going to go to the museums, then ended up at a concert with free wine. That’s what travel means to me, unexpected surprises.”</image:caption>
    </image:image>
    <image:image>
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      <image:title>Journal - Suit Geek n.4 - Mr.Bao</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685693105334-8U05R81VDEL5JJOFEEUC/640-39.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685693095295-WUD4570LLUQ8VVIBS7QL/640-37.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685693360323-1APJ2XIYWLOS7R46UANY/640-40.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685693377681-BEECRKV1IYLE6M2CLIQD/640-41.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/3e033932-ca86-465d-8ade-cad6a7c6c8d8/640-42.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao</image:title>
      <image:caption>“Right after my retirement, I thought I was going to do everything that I didn’t do when I was young. The first thing I did was get a tattoo. I didn’t get these tattoos when I was young. I also want to learn to dance.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1f1e74f6-6f02-4bfb-b7a8-f0584088c038/640-44.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao - Make it stand out</image:title>
      <image:caption>Dial M for Murder (1954)</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/bab3c4ee-514f-4d1a-87cd-f849029e1402/640-45.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao - Make it stand out</image:title>
      <image:caption>The Dresser (2015)  “(If you didn’t do what you did, what else do you think you would have been doing for a career?)"Shoe shining. Seriously. The feeling that you have when you’re holding a nice pair of shoes in your hands, and you make it all clean and beautiful. It’s very satisfying. And it’s a job that takes time, it’s about patience."  "Don’t make your hobby your career. I used to love taking photos. People have said to me, “be a photographer!” But let me give you an example first, someone asks Justin to make a suit, and gives a lot of requests. You know that it won’t work out, and it doesn’t suit the client either. But a business is a business, you have to do what the client says. If it’s just a hobby, you can simply say: Sorry. I can’t do it. And that’ll be it. So don’t make your hobby your career, or you’ll possibly end up in disappointment.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685694083196-AQ5WNEBAVGPVUXJA0RWV/640-46.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685694093067-HCT2GNOLC8YCP01F8EAG/640-47.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685694102473-2NJXR21P2VA7CAWNXXP7/640-48.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685694106426-001N8JTXJROGJWD7GVER/640-49.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.4 - Mr.Bao</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/5xfb5pt4kf63tvta31c93d7i2buury-w89dw</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/80261c21-4d62-4071-94b5-5dc6c2a22458/640-2.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.3 - Malik - "I make short videos, like a 'Wang hong'."</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/d4461b30-df97-460b-9620-57c6f5ccbc4f/640-3.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.3 - Malik</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/d2b2326b-c652-4757-83b4-e857b35c8a08/640-4.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.3 - Malik - Make it stand out</image:title>
      <image:caption>Justin &amp; Malik 2016.06.19</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/58fb05ec-acd2-4a70-9d29-4ac8d374764e/640-5.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.3 - Malik - “I thought suits were supposed to make you feel ‘uncomfortable’ because it was too formal or uptight. But after I tried tailored suits, I found the perfect size for myself.”</image:title>
      <image:caption>· Grey MTM Harrison‘s Frontier Suit made by PRINCIPLE M</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685687568363-N73OD5ZGHIM53W2D5DM0/640-7.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.3 - Malik</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685687582297-9Q2U3T7B22QZOYDSC2IT/640-8.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.3 - Malik</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/b0502647-c6c0-447b-afab-9aebd892ea1a/640-11.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.3 - Malik</image:title>
      <image:caption>“I feel like younger people like me who want to wear suits or who like gentlemen style might not have the highest disposable income. So, if you can’t afford a nice suit at first, you could start with a nice customized shirt, or pair of suede loafers.”    “Good suits are supposed to be expensive. There are suits that are affordable but with shitty quality. I can’t see what’s the point in buying them. At the end of the day, it’s just a waste of money.”</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/da0cd358-0211-4a36-99c7-88710306f92e/640-12.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.3 - Malik</image:title>
      <image:caption>“But I love what I love - and I love wearing suits. So, I developed my own philosophy”</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685681402810-69E6G6P442FLSTIETRKN/640-13.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.3 - Malik</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685681423053-QWGDNTLEIZWHIS0N11X8/640-14.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.3 - Malik</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/32c08673-038a-437e-81c8-41e6973cc9f6/640-17.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.3 - Malik - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/e1f9ba80-3fd0-4322-bcca-ab5460870318/640-18.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.3 - Malik</image:title>
      <image:caption>“As for my off-work style, I don’t mind pursuing something fashionable. I collect some of those fancy sneakers, they can be styled with suits, too.” “I also find that black and white sneakers from brands like Nike, Puma and Adidas match pretty well with some suits.”</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/4faa1a7c-9d7b-400f-9ec8-972ce8f06dff/640-19.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.3 - Malik - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685682580550-12QOQ6AW0ZC8V3PGZ0HZ/640-20.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.3 - Malik</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685682595296-73XOJJ5X0BOR434NZA8P/640-21.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.3 - Malik</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685682602982-DUKNPV3OMJMKLQYKHWCZ/640-22.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.3 - Malik</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/32cd20f0-c093-4320-a5db-dedc4dad6163/640-23.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.3 - Malik - “This interview is fun! I’ve never done any interview on men’s style. It’s usually about what I do, or my job. This is a first.”</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/5xfb5pt4kf63tvta31c93d7i2buury</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/4adf06a4-96df-46e5-8bec-702f676fdad7/640-6.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.2 -Zhao Gang - “I’m an artist. Je suit un artiste”</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/fe9c2ac1-8c39-461a-b987-9291535ddb92/640-2.jpg</image:loc>
      <image:title>Journal - Suit Geek n.2 -Zhao Gang</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1648f257-e8c2-413e-88c8-80f7b3d79155/640-3.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.2 -Zhao Gang - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/bee1e35b-9ed6-4117-b78a-692c1a90aaf6/640-5.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.2 -Zhao Gang - Make it stand out</image:title>
      <image:caption>Abraham Moon &amp; Son’s Donegal Tweed Suit made by Principle M</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/043bd572-86d5-4be1-a420-6d632b796fb6/640-7.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.2 -Zhao Gang - Make it stand out</image:title>
      <image:caption>Caccioppoli Corduroy Suit by Principle M</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685615923432-L5SSYV3WB6BOTEYH74X3/640-8.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.2 -Zhao Gang</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685615923454-WHZZ94U6OX062AWIM98K/640-9.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.2 -Zhao Gang</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685615924298-PTVEH0QNOTSZCCPA1G8G/640-10.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.2 -Zhao Gang</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1af3d7ea-2b5f-48b5-8b0e-bcab362b135d/640-16.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.2 -Zhao Gang - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/b4961f74-4f0b-4bb5-80b2-18dd483d7e10/640-13.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.2 -Zhao Gang - “You know, being a chef is like an artist, the quality and taste of the food or art depends on the mood of the creator.”</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/6f6a6c38-475d-4ffa-97db-49ee88e3b21b/640-15.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.2 -Zhao Gang - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/lmlf0foyrt9xthgmbre3gn963w842q</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-06</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/cd8efd78-8b18-44ac-ba8f-e6ec44928b88/640.jpg</image:loc>
      <image:title>Journal - Suit Geek n.1 - Cai Wei - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/f43adab2-d53d-413f-a0ae-22de01b583b1/640.png</image:loc>
      <image:title>Journal - Suit Geek n.1 - Cai Wei - 人生第一件西装 /On His First Suit</image:title>
      <image:caption>“大概是14年，或者15年。做的第一套西装用的是Scabal的一块120s精纺，Navy色单排套装。” “最开始的灵感来源是一些影视作品。第一部应该是美剧《汉尼拔》（Hannibal），之后就对绅士西装产生了极大的兴趣。” “那个时候了解得不多，觉得西装还是应该正式一点。用北京话说，就是板正儿一点。那时候刚参加工作没有几年，工作本身不要求着装，日常生活也很少有穿西装的场合。慢慢地，西装变成了日常穿着的一种喜好。不需要在太多正式的场合上使用，而是在日常生活中就可以穿着。” Hannibal 2013 - Mads Mikklesen</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/e748a3bf-2e2e-4cf9-8352-2492ee28686d/640-5.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.1 - Cai Wei - Make it stand out</image:title>
      <image:caption>The London Lounge Fabric, Bespoke Sports Jacket Made by B&amp;Tailor</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/d199972f-e60b-49ca-b965-6ada4f7f24cf/640-9.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.1 - Cai Wei - B&amp;Tailor Bespoke Jacket</image:title>
      <image:caption>Commissioned at Principle M Trunk Show</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685608141213-WZGOVVP8R403IZB1A68Q/640-10.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.1 - Cai Wei</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685608141491-9MMZ57TX97N1XPA61NU6/640-11.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.1 - Cai Wei</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685608142242-S56B7IZVKDI8K7F5TGDW/640-12.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.1 - Cai Wei</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/1685608142593-TCO3ZCAMX1NJ5FTY0EAF/640-13.jpeg</image:loc>
      <image:title>Journal - Suit Geek n.1 - Cai Wei</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.principlem.com/journal/how-to-wear-a-navy-suit</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-05-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/8cff9281-c920-4375-ae58-6b3b881050c7/796A4206.jpg</image:loc>
      <image:title>Journal - How to Wear a Navy Suit? - WEEKEND</image:title>
      <image:caption>When you have time off, it doesn’t mean your style has to take a day off. If you are looking for some inspiration on how to carry a sartorial wardrobe into the weekend, here is an idea. We took the navy suit and wore the jacket with a pair of cotton chinos, a turtleneck sweater and paired with some trainers. You can also change around some other elements here such as a different color sweater or even a polo shirt. Any contrasting chino would pair well from off-white to beige or even burgundy or olive. The jacket ties together the entire look and with a heavier fabric, it will give you an extra layer of warmth or in warmer weather opt for breathable wool and wear it over a polo. One major benefit about the jacket is it has a bunch of pockets for your phone, wallet and keys.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/afb15a5b-21db-4f78-a3dc-ee857c3e7542/IMG_3280.jpg</image:loc>
      <image:title>Journal - How to Wear a Navy Suit? - At Work</image:title>
      <image:caption>Wearing a full suit for work is always simple and easy. But did you know you could also easily wear the jacket with wool trousers for a formal day at the office? We call a navy jacket and grey wool trousers the “work uniform” nowadays because it’s so popular and easy to wear. You can pair it with brown or black oxfords or loafers and almost any combination shirt and tie. You can also try wearing other color wool trousers with a navy jacket such as brown or beige. The nice thing about wearing separate jackets and trousers is you get to be a little more creative and expressive. Are you feeling a little blue that day? Wear a dark tie and white shirt. Are you feeling upbeat and colorful? Wear a  colored stripe shirt and a floral print tie.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63c4db9e6817d035ea54563b/eeababe2-afeb-4640-8528-5adf81e77efe/796A4546.jpg</image:loc>
      <image:title>Journal - How to Wear a Navy Suit? - Evening</image:title>
      <image:caption>Do you have a party to attend, annual event or social mixer? If you are wondering what you could wear, look no further than a navy suit. It’s always better to be overdressed rather than underdressed at these types of functions because you won’t stand out in the wrong way if you are dressed in a suit but if you are underdressed at a nice event, you will stand and risk embarrassing yourself. Remember, a quality made suit or item of clothing is meant to be worn，it can and should withstand your lifestyle and shouldn’t be stored in the closet only for special occasions. Wear it more, break it in and make it your own.</image:caption>
    </image:image>
  </url>
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